AXIS Health App, developed by AY, has been shortlisted for Best App of the Year at the 2025 Spider Awards in Dublin. Competing alongside major brands like Musgrave Group and Circle K, AXIS is revolutionising healthcare recruitment in Ireland with AI-driven candidate matching, real-time analytics, and seamless compliance verification. This nomination highlights the innovation, functionality, and impact of the app in transforming shift management for healthcare professionals and recruiters.

Branding is a game-changer in today's market. It's what separates you from being just another generic option. Your brand isn't just a label; it's the reason why customers choose you, even if your price is higher. Especially if your price is higher. Effective branding means communicating your value loud and clear so customers get why you're the better choice.

You can’t stand out without a strategy.

AY looks at what brand startegy is, and what it isn’t.

In today’s digital age, sustainability extends beyond physical practices—it’s about creating a more eco-conscious online presence. From reducing a website’s carbon footprint to adopting energy-efficient hosting solutions, businesses have the opportunity to make a tangible impact. By embracing sustainable web design principles, such as optimizing performance, minimizing resource-heavy elements, and leveraging renewable energy-powered servers, we can collectively contribute to a greener internet while enhancing user experience and operational efficiency.

Creative problem solving